You were probably just as surprised as I was when Scott Brown won the Massachussettss elections. I mean, clearly, he was an underdog when the race started. What I admired about this guy is that he knew how to work the social media and especially Google Adwords to mobilize volunteers and voters. Read the rest of this entry »

See how this guy got a 30 million dollar deal only from a viral youtube video.  How can you use viral video to get traffic to your site?

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I just read this Herald Tribune article about how Web-based companies are thriving because of using Google Adwords. It talks about online companies growing about 15 percent despite businesses shutting down left and right. Read the rest of this entry »

What’s your Quality Score? I mean, your Adwords quality score. If you have high quality score, you will get a lower CPC and boost your ad positioning. But how do you know what affects your quality score? Here are three secrets: Read the rest of this entry »

We have already discussed about turning off the Google Content Network when you are starting out your Adwords campaign. So how exactly can you maximize the potential of Google Adwords Content Network? Is there a time when you can safely turn it on? Read on to find out. Read the rest of this entry »