Word has got out that there is a fake Google Adwords email circulating from lperez_bt@adwords.com. If you receive this email, delete it immediately. Read the rest of this entry »

In the Google Adwords world, competition can be cutthroat. You always have to find ways for you to stand out like a shining pillar amidst other ads. With the following new ad formats, you’ll increase your online visibility by leaps and bounds. Read the rest of this entry »

A lot of people come up to me very optimistic about launching their Google Adwords campaign. Some do not have an idea how much their Adwords campaign is going to cost or how many impressions they’ll get from a campaign. Others are wondering whether their campaign will actually work. Most of them are wondering how much the cost per click should be. Read the rest of this entry »

Managing your Google Adwords campaign can become a breeze with the Google Adwords editor. This offline tool can be pinned to your desktop to assist you in managing your Adwords campaign. You don’t have to worry about making mistakes because you only save the changes after you hit the “Post Changes” button. It also has an undo feature which you can activate by highlighting the errors and hitting “Revert Selected Changes.” Read the rest of this entry »